Let's Ditch "Skin Types"

Most of us feel very comfortable settling for one or two definitions of our skin type: oily, dry, normal, combination, acne-prone... The truth is -- our skin is too complex to fit just one or two descriptions. You wouldn’t define your personality in just two words, right? 

Your skin is as unique and dynamic as you are.

By putting rigid labels on our skin types we automatically create an image of what our skin needs, instead of tuning in and listening to what it actually wants. We limit ourselves to the products we think are suitable for our “skin type”, instead of using products that our skin is craving. 

Learning to understand your skin takes time. But here are a few tips that will speed up the process!

  1. Understand what your skin craves

Your skin is an ever-changing organ. Stress, diet, sleep, weather, work/school schedule, and hormone levels are all factors that affect your skin condition from day to day. Depending on your needs of the day, you may be reaching for different types of products.

  • Are you feeling dull and bogged down? 

Your skin may be feeling the same. Some gentle exfoliation with Alpha-hydroxy acids (AHAs) will help give your skin a little boost so that it can continue its natural process of renewing. Give our Kale-Lalu-yAHA a try!

  • Is your skin congested because you haven’t been eating well or because it has been humid and polluted outside?

Beta-hydroxy acids (BHAs) can reach into and unclog your pores while reducing inflammation.

  • Is your skin dehydrated because you’ve been outdoors quite a bit or because you’ve been using BHAs? 

A hydrating toner or serum filled with humectants can help. Serums and toners are most effective when applied right after the shower.

  • Are you fighting pigmentation from acne, the sun, etc.?
Gentle exfoliators, Niacinamide, or Vitamin C can be of help (but not all at the same time). Patience and consistency are key - keep up your routine to see the results. Make sure to use only one active ingredient in your skincare routine at a time, especially if you are using lightening actives.
  • Is your barrier compromised, with raw or red patches of sensitive skin?
    You may consider dropping all actives and focus on healing your barrier. Try incorporating a product that contains barrier-friendly ingredients, such as ceramides, fatty acids, cholesterol, and natural moisturizing factors. Our Matcha Hemp Hydrating Cleanser is a great option that will help wash away the grime while protecting your barrier.

    As a general rule of thumb, tackle one issue at a time. You may risk overloading your skin and causing a reaction.

    1. Know what your skin loves and what it doesn’t

    Everybody’s skin is unique. Start paying attention to how your skin reacts to different ingredients instead of listening to the conventional advice relating to your “skin type.” Commit to your products, and give them the time to work. Two people of the same “skin type” can have very different reactions to the same ingredient. Give the products an honest try to find out what works best for you and what doesn’t.

    1. Tune out the BS

    Trust yourself. Once you’ve learned what works for you, have the willpower to stand up to trendy products with cute packaging or crazy promises.  Remember - no advice from anyone (even us) will ever compare to what your skin can teach you about yourself. Let go of the labels, let go of your “skin type,” and listen to your body!


    I can’t express how weight lifting this post is. Reading this had me nodding my head in agreement the whole time! Every time I explain to someone my “skin type,” I’d have to go into detail about why I have combo but why it’s more dry than oily, and then why it changes each season, it’s just too much. This approach is much more simple, accurate and can save a lot of time explaining. Love it!!!

    Amy December 30, 2019

    Loved this post so much. My skin is constantly switching and I never felt like I really fit into a skin type quite right, and this was so reassuring. Have def dove way more into the beautiful world of skincare since following Liah and Krave’s journey, and I couldn’t be happier with all the results.

    Deja July 10, 2018

    love this! i have been deep into understanding skincare since ive come across liah’s videos. and ive noticed that too i really couldn’t quite identify my skin type so i opt to adjust my routine based on what im seeing that time. it works well that way 😊😬

    haze July 08, 2018

    What a great way to start my day, reading an insightful articel about our skin..

    Sarah July 07, 2018

    Reading this is helpful and reassuring that you don’t need a counter full of products to achieve a beautiful and healthy skin

    Sahar July 07, 2018

    Such a great article! I’ve tried to dropped all my serum with active ingredients and let my skin barrier healing naturally. It such a nice idea & now my skin feels so great & less prone to acne.

    Dinar July 07, 2018

    Another helpful article from Krave Beauty. Keep them coming! You have no idea how much you’re helping thousands of people out there to have a healthy glowing skin. Thank you guys, thank you Liah Yoo! Kudos! :)

    Dahs July 06, 2018

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