Associate, Marketing (New York, NY)

KraveBeauty Marketing Associate

 

Overview:

As KraveBeauty Marketing Associate, you are an highly intuitive and an exceptional storyteller who’s able to bring KraveBeauty’s brand narrative to the next level. Leveraging your unconventional ideas, you will increase the brand awareness and loyalty. You care deeply about building a meaningful brand, and you are willing to push the boundaries of the idea of traditional marketing.

 

Your role at Krave Beauty:

  • Create innovative strategies, promotions, unconventional activations and nurture the brand as a successful direct-to-consumer business
  • Create compelling marketing campaigns and manage brand partnerships
  • Manage the TOV of the brand through email newsletters, social media copy, website copy
  • Support product positioning and develop marketing campaigns for new launches
  • Manage influencer relationships, and affiliate marketing program
  • Always, be the ear of the customers and meet the customers' needs
  • Create new customers and cultivate a branding strategy that will increase the brand loyalty

 

What we crave from you:

 [Personal traits (does this sound like you?)]

  • Strong executional skills
  • A passion for building a brand in a fast paced environment
  • A creative thinker that thinks outside the traditional marketing box
  • Strongly organized and able to prioritize tasks
  • Have a good eye for smart, creative, and effective content
  • Think critically and adapt quickly in a fast-paced industry
  • Have a strong intuition but also able to support her/his hypothesis with data/analytics
  • A collaborative mindset

 

[Technical but important stuff]

  • BA degree in Marketing, Communications, Management or Business preferred but not necessary
  • 2+ years of experience in relevant experience
  • Beauty Industry experience strongly preferred, particularly working in e-commerce

 

Definite Pluses:

  • Experience in content creation, advertising, and strategy creation
  • Expert knowledge of digital, social content
  • Expert knowledge of direct to consumer businesses
  • Prior experience in a startup environment or SMB

     

    A little about us:

    KraveBeauty is a skincare company that believes in the power of simplicity by urging you to step back, press reset, and listen to your skin’s true needs.

     

    The brand was created by beauty influencer, Liah Yoo, to fight the ineffective yet conventional skincare routine that’s carelessly trained us to apply more than what our skin actually needs. That's why we offer skincare essentials that are craved by your skin and respect its natural functionality.

     

    Apply here.