4.2
Rated 4.2 out of 5 stars
752 Reviews

Oat So Simple Water Cream

Basic, lightweight moisturizer

$28 (80 ml / 2.71 fl oz)

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  • Details
  • Ingredients
  • How to Pair
  • Sustainability Guide

A light-as-water moisturizer that feels like a burst of refreshing hydration on the face. Formulated with less than 9 ingredients including soothing Oat Extract, this no-fuss, just-right moisturizer gives your skin the gentle calming it wants and the essential hydration it needs. You and your skin will go from "so over this" to "glad that's over" all thanks to Oat So Simple Water Cream. Whew!

  • What does it do: Soothes and hydrates dry skin without any additional drama.
  • Why is it different: Made with only 9 ingredients to hydrate parched, easily sensitized skin.
  • Helps with: Sealing in moisture and preventing further water loss from the skin. 
  • Made for: All skin types, especially sensitive skin.

PETA-certified vegan and cruelty-free.

Oats: Soothes irritation and rebalances stressed skin.
Trehalose: Helps bind water to skin to retain moisture.
Squalane: Conditioning and moisturizing agent that locks in moisture.

The color and texture of Oat So Simple Water Cream may naturally vary slightly from batch to batch. No worries! This is a normal occurrence when using naturally-derived ingredients and does not impact the efficacy of the formula.

K003-01-0001-EU

Pair with Great Barrier Relief Serum
When you’re craving: Extra moisture
Why it works: Water-based cream to hydrate, oil-based serum to seal it in.
How to use: Can be mixed together or applied in any order.
Extra tip: Apply moisturizer liberally but apply serum in layers to prevent greasiness.

Materials Used
Jar: 100% PCR PET [1]
Cap, spatula: PP [5]
Disc: HDPE [5]
Box: FSC paper and soy based inks

Featured Image

Count It on Two Hands

Oat So Simple is made with less than 9 ingredients: oat, water, 4 moisturizers, 2 skin emollients, 1 formula stabilizer, and 0 chemistry degrees needed to read them.

Count It on Two Hands

Oat So Simple is made with less than 9 ingredients: oat, water, 4 moisturizers, 2 skin emollients, 1 formula stabilizer, and 0 chemistry degrees needed to read them.

We Had One Job

Oat So Simple was the creation of 2,300+ community members, 3 years in the lab, and a whole lot of energy drinks. Together, we crafted the formula with the goal of being just a really good moisturizer. Not bad, huh?

Image 1

Looking for Something Long Term

Sure, morning hydration is fun but are they going to be there for you at the end of the day? Luckily, Oat So Simple has plant-derived Squalane and Trehalose to keep you sated and hydrated all day long.

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On Cloud 9

Oat So Simple has such an airy, featherweight texture that it instantly absorbs and makes itself right at home with your skin. It’s like dunking your face in a cloud.

SKINSTRUCTIONS

How to Use Your Moisturizer

Apply desired amount on clean, dry skin. Gently massage into the skin until fully absorbed. Layer on SPF daily and face oil as needed.

Exhibits A Through You

Sophia

Skin Concern: acne, dryness, sensitivity

Age: 18-24

“I've been using the Oat So Simple Water Cream for about a year now, ever since I found it in a YouTube review that was for people with acne prone skin. It's really refreshing in the morning and really calming and soothing at night. I wake up and my skin is definitely less irritated and my acne has not flared up.”

Brianna

Skin Concern: acne, dark spots, dryness

Age: 25-34

“I started using Oat So Simple Water Cream because my skin got completely compromised when I started using way too many acids... Between this moisturizer and the Great Barrier Relief, they completely reset my skin... Oat So Simple Water Cream is just the go-to whenever I need to reset and have my skin looking its best.”

Kendra

Skin Concern: acne, sensitivity

Age: 18-24

“I have been using the Oat So Simple Water Cream for about two to three years, ever since a junior in college. With all the stress, lack of sleep, and forgetting my skincare routine, all the moisturizers I would use wouldn't really work. My cousin told me about KraveBeauty and how their Oat So Simple Water Cream has very few ingredients and is very lightweight.”

Ally

Skin Concern: dullness, pores

Age: 18-24

“I really love the Oat So Simple Water Cream because it's universal and packed with emollients and simple ingredients. I would definitely recommend this to all of my friends because it fits all skin types. Plus, it just bursts onto your skin and it doesn't even feel like you're using a really heavy moisturizer in order for it to do the job.”

Real Customers, Honest Words

4.2
Rated 4.2 out of 5 stars
Based on 752 reviews
62%would recommend this product
Total 5 star reviews: 463 Total 4 star reviews: 98 Total 3 star reviews: 78 Total 2 star reviews: 74 Total 1 star reviews: 39
752 reviews
  • H
    Hope
    Verified Buyer
    I recommend this product
    Age Range 25 - 34
    Skin Concern Acne, Dryness, Redness & Inflammation, Sensitivity, Uneven Texture
    What is your skin type? Sensitive
    What did you like about this product? Noticeable Results, Nourishing, Gentle, Lightweight
    Rated 5 out of 5 stars
    1 week ago
    LOVE

    I love this moisturizer! As someone with rosacea/eczema this is the only moisturizer I can use without it giving me heck! Please don't ever change or reformulate this product for us sensitive skin people!🤍

  • K
    Kara
    I do not recommend this product
    Age Range 25 - 34
    Skin Concern Acne, Sensitivity, Dark Spots, Pores, Uneven Texture
    What is your skin type? Combination
    Rated 1 out of 5 stars
    3 weeks ago
    From the best skin of my life to the most dry and patchy skin of my life!

    s. I followed the recommendation to layer it. I have to put on THREE LAYERS and add Great Barrier Relief and Skinfood propolis morning and night not to be in pain. My skin is still dry, especially because I use Hero Force Shield zinc sunblock daily. I know zinc is drying, but it was fine with my past moisturizers because they actually moisturized my skin. Oat, so simple water cream made my skin so painfully dry during the middle of the day I had to stop what I was doing to drive to Target and get emergency Cerrave! I can't use any of my activities because my skin is so irritated, and now my skin gets more acne and irritation from my IT cc cream and even my CIca BB cream. It's awful !!!!! I also wake up at night because my skin is so dry. DO NOT BUY THIS MOSTRIZER if you have combination skin, or use a Ceramide moisturizer that worked for you! Especially don't try this if you don't have your old moisturizer to return to! RUN, DON'T WALK AWAY; SAVE YOURSELF!

    K Profile picture for KraveBeauty
    KraveBeauty
    3 weeks ago

    Hi Kara, thank you so much for taking the time to write a review! We're so sorry to hear that our Oat So Simple Water Cream didn't give your skin the amount of moisture that it craved.

    Our moisturizer is intended to provide safe and simple hydration, especially for skin easily irritated by all the different kinds of moisturizers out there on the market. We wanted a moisturizer that is suitable for skin with even the most sensitive of needs. However, we're sorry to hear that Oat So Simple did not provide your skin the hydration you had hoped for.

    Depending on how dry your skin is, Oat So Simple Water Cream should be good for your basic hydration needs but may need the support of an extra-hydrating friend such as an oil or serum, especially in the colder/drier months - we can recommend mixing in an oil or serum for a boost!

    We apologize for this less-than-ideal experience. If you need any further assistance please email us at hello@kravebeauty.com!

  • N
    Noshin
    Verified Buyer
    Age Range Under 18
    Skin Concern Dryness, Acne
    What is your skin type? Dry
    What did you like about this product? Gentle, Lightweight
    Rated 3 out of 5 stars
    1 month ago
    Wouldn't Recommend for Dry Skin

    This moisturizer is lightweight and gentle however since I have really dry skin it wasn't really moisturizing enough. I would recommend this though for someone who has oily or sensitive skin.

    K Profile picture for KraveBeauty
    KraveBeauty
    1 month ago

    Hi Noshin, thank you so much for taking the time to write a review! We're so sorry to hear that our Oat So Simple Water Cream didn't give your skin the amount of moisture that it craved.

    The intention of our moisturizer was to provide safe and simple hydration, especially for skin easily irritated by all the different kinds of moisturizers out there on the market. We wanted a moisturizer that is suitable for skin with even the most sensitive of needs. However, we're sorry to hear that Oat So Simple did not provide your skin the hydration you had hoped for.

    Depending on how dry your skin is, Oat So Simple Water Cream should be good for your basic hydration needs but may need the support of an extra-hydrating friend such as an oil or serum, especially in the colder/drier months - we can recommend mixing in an oil or serum for a boost!

    Please be on the lookout for an email from our Customer Care Team!

  • J
    Jay
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    5 Stars

    Love it. Smooth

  • S
    Sarah
    I recommend this product
    Rated 4 out of 5 stars
    1 month ago
    4 Stars

    Very lightweight does what it needs to do good for oily/normal skin type

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