Are your products safe & skin-friendly?

We only formulate with skin-loving ingredients that are always tested for safety and efficacy. We don’t use any fragrances, essential oils, colorants, allergic sensitizers, or animal byproducts. Our gentle yet powerful formulas are effective on every skin type—even sensitive skin! They safely work with your skin’s natural ecosystem; they boost your microbiome and skin barrier function, not replace it.

Do you test on animals?

We test on real people, not animals. All ingredients are 100% vegan-friendly and cruelty-free.

I’m pregnant and/or breastfeeding...can I use your products?

Your skin’s health is our top priority at KraveBeauty, so we formulate our products to be as safe and as non-irritating as possible for everyone, including expecting and new mothers. All of our products, except Kale-Lalu-yAHA, are 100% safe for those who are pregnant and breastfeeding.

Kale-Lalu-yAHA’s effects during pregnancy and breastfeeding are considered low to no risk. However, we call out Kale-Lalu-yAHA because it is a  chemical exfoliator containing 5.25% glycolic acid, a type of Alpha-Hydroxy Acid (AHA). Chemical exfoliators such as Beta-Hydroxy Acids (BHA) in high concentrations (as is used in a professional peel) are considered to pose a risk during pregnancy and breastfeeding as they get absorbed into your skin. However, lower concentrations of these acids or AHAs (like glycolic acid!) are often considered low to no risk, and thus provide gentler and safer ways you can keep glowing 😉

That being said, we always recommend our customers to consult with their healthcare provider to get the most comprehensive safety information about any skincare product(s) they wish to use.

Are KraveBeauty products suitable for sensitive skin?

Our products are developed by and for people with sensitive skin, so you won’t find any irritants or potential allergens in our formulations. However, as everyone's skin is different and sensitivity is caused by various factors, your skin may react differently to a product than your friend’s might.

How long is the shelf life? Can the products change color?

All of our products can be used for 12 months after opening. When remained sealed, they maintain a 24-month lifespan. However, for oil-based or SPF products like our Great Barrier Relief, we recommend that you use them regularly once opened as exposure can compromise the products’ efficacy over time. Please note that prolonged exposure to high temperatures, humidity and exposure to sunlight or air may adversely impact any formulation.

All KraveBeauty products are free of artificial coloring, so the color of the products may vary by batch or even change over time. Rest assured, this does not affect the integrity of the product and remains completely safe for your skin.

What's the difference between the Core and Supplement series?

We divided our products into two categories to make it easier for you to decide which is best for your skin’s cravings. Our Core series is our basic 3-step routine for healthy, protected skin: cleanser, moisturizer, and protection (SPF). Our Supplement series are products that you can swap in to treat specific concerns, during different seasons, or really whenever you feel like it. Think of it this way: Core products are like your essential morning cup of coffee while Supplemental products are the good-for-you protein drink that you add to your routine when you need to.

Will there be more products in the range?

Our goal will never be to have the widest collection. We simply want to create products that have personality and purpose, and are blended with ingredients that your skin really deserves and craves. Only when we’ve met these criteria and found a true need will we be releasing more products. That is not to say we aren’t keeping busy. We are currently developing two different types of moisturizers, a sunscreen, and a supplement product that aims to restore the skin’s epidermal barrier function.

Also, our products are crowdsourced meaning that your voice really does matter! If you have any cool ideas, simply slide a DM to us at @kravebeauty on Instagram or email us at

Are KraveBeauty skincare products “all natural”?

We don’t believe in the idea that all natural skincare is necessarily always better for the skin because that isn’t the truth. Some natural ingredients, like lavender or grapefruit oil, often used as fragrance-enhancers are potential sensitizers and allergens, especially for those with sensitive skin.

Instead, we use naturally-derived ingredients that are safe and high in antioxidants and essential fatty acids, then combine them with lab-based technology to provide efficacy while still respecting your skin’s natural functionality.

All KraveBeauty products are free of fragrance and essential oils.

Where are your products made?

All KraveBeauty products are made in Korea. This simply allows us to access the highest grade of ingredients and to leverage the most sophisticated formulating technology in the industry.


Do I need a toner?

If it makes you and your skin feel good, then 100% yes. If you’re using it just because you’ve been told to do so, question it once again. Is it really helping your skin?

But you say you’ve heard some good things about pH balancing or clarifying toners?

We often think our skin needs to be squeaky clean and bacteria free, when in fact, this behavior often leads to the disruption of the skin’s natural, protective barrier. Be sure to take a good look at the formulation and ingredients, and make sure it’s not just stripping away your skin’s barrier that naturally protects and keeps your skin moisturized.

Can I skip cleansing in the morning?

Yes! Your skin isn’t as “dirty” as you think. Limiting your cleansing is one of the easiest ways to restore your skin’s natural barrier function. If it feels like your skin built up some excess sebum since last night, give it a light (and quick!) wash with a hydrating cleanser.

When is the best time to test out products?

Do not shock your skin by introducing new products all at once. It’s best to slowly introduce them one at a time, so you can clearly test how your skin reacts to each individual product.

And avoid being experimental with skincare when your skin is vulnerable and reactive, for example, when your skin is sunburnt.

Is it normal to break out after using Kale-Lalu-yAHA?

This depends on the person. Some people go through a “purging” stage after incorporating AHA into their routine, some don’t.

AHA accelerates the skin’s cellular turnover rate, which results in a mannerism that almost pulls underdeveloped pimples to the surface faster. If you are patient and see the process through, there will be light at the end of the tunnel!


Are your products recyclable?

Many of our products are mostly or totally recyclable, check out our recycling guide to learn more of how to properly dispose of them. You don’t have to remove the stickers or glue when recycling our products since we use a safe, non-toxic adhesive that can be recycled with each product. Our shipping cartons and post cards are also 100% recyclable!

Why don’t you use glass packaging?

Picking the most eco-friendly packaging option, even glass, isn’t always easy since there a lot of options that aren't compatible with formulas or come with hidden environmental costs like excess water use or carbon emissions. Some products cannot be packaged in glass to protect it from UVA/UVB damage (even an SPF needs protection!). But there are always smarter options out there, which is why we’re continually working with sustainability specialists on developing sustainable packaging that reduces our environmental footprint. Along the way, we’ll always ensure our products stay easy to use and uncomplicated so they can best serve you and the planet.

What is 1% For The Planet?

1% For The Planet is an international organization whose members contribute at least one percent of their annual sales to environmental causes. Their mission is to build a team of environmentally conscious, financially committed brands that support creating a healthy planet. We are excited to be a member of 1% For The Planet and play a small but important role in supporting environmental advocacy around the world.


How long will my order take to arrive?

You order, we process, and then we ship!

Please allow 1–2 business days for processing your order. Once it ships, a confirmation email containing your parcel's tracking code will be sent to the email address provided at checkout. You can expect your order to arrive within the times provided below (on top of the mentioned processing days). Please note that these are estimates, not guarantees.

Standard shipping: Est. 3–9 business days

Expedited shipping ($10): Est. 2–3 business days

Next day shipping ($20): Est. 1–2 business days

If you are shipping to other U.S. territories, these times can exceed the noted amount. For specific questions, please reach out to

Please note that during holidays, new product launches, restocks and promotions, order processing times may be subject to delays. We thank you in advance for your understanding.

Do I qualify for free shipping?

We offer free shipping on orders of $40 or more!

Do you ship internationally?

As of now, we only ship to the US, South Korea, Malaysia, and Singapore. We’re trying our best to expand international shipping. Stay tuned for updates on our Instagram @kravebeauty.

For all Malaysia and Singapore orders, kindly visit:

or all Korean orders, kindly visit:


Can I update my order?

We process orders as quickly as possible, which means that there’s very little time to make adjustments. If you wish to cancel or make any similarly urgent request, please email us at as soon as possible!

We can assist you most quickly if the relevant request and order number are included in the subject line. If you wish to update your shipping address, we kindly ask you please include the new address in your email. Once again, we unfortunately cannot guarantee these requests will always be accommodated, as we cannot make any changes once your order is shipped.

What’s your return policy?

Any order/product issues must be reported to within 7 business days from its delivery date. We take full responsibility for damaged/defective products.

We will accept returns initiated within 7 days from their delivery date on unused and opened products in their original packaging. Before doing so, we would greatly appreciate if you could notify us so that we can monitor its safe return back to our warehouse. Once the package is confirmed to be returned, we will be processing your refund upon checking the condition of the products. Items that are opened or damaged may be denied a refund or exchange.

20 Enterprise Ave N
Secaucus, NJ 07094

If you plan to return an unused/unopened product, please make sure to write the order number on the box, email us the tracking number of the return package, and keep the shipping label for your records! Please note that any additional shipping and handling fees will not be covered unless there was an error on our end.

Unfortunately, we do not offer refunds if a product did not work out for you.

I received the wrong product/my product came damaged!

We apologize for this inconvenience and take full responsibility for this mistake! Email us at and we will get you the right product as soon as possible.


For press inquiries please email:

Other questions?

If you have any further questions, please email us at We’re a pretty small team so we will try to get back to you as fast as humanly possible! Thank you for your support and understanding.