4.1
Rated 4.1 out of 5 stars
562 Reviews

Oat So Simple Water Cream

Basic, lightweight moisturizer

$28 (80 ml / 2.7 fl oz)

- +
  • Details
  • Ingredients
  • How to Pair
  • Recycling Guide

A light-as-water moisturizer that feels like a burst of refreshing hydration on the face. Formulated with less than 9 ingredients, including calming Oat Extract, it balances out your super serums and targeted treatments with some oh so simple hydration. Dive in.

A Break for Overloaded, Oversensitized, Over It Skin

Between active acids, potent patches, and concentrated creams, your skin is working its ass off. Until one day, it happens: burnout. You feel super sensitive, you break out, and you can’t even touch your skin without wincing. What now? The answer’s simple—Oat So Simple. It was created to be the no-fuss, just-right moisturizer that perfectly complements our supercharged routines.

The no-frills formula gives your skin the gentle calming it wants and the essential hydration it needs to go from “so over this” to “glad that’s over.” Whew!

PETA-certified vegan and cruelty-free.

Oats: Soothes irritation and rebalances stressed skin.
Trehalose: Helps bind water to skin to retain moisture.
Squalane: Conditioning and moisturizing agent that locks in moisture.

The color and texture of Oat So Simple Water Cream may naturally vary slightly from batch to batch. No worries! This is a normal occurrence when using naturally-derived ingredients and does not impact the efficacy of the formula.


Pair with Great Barrier Relief Serum
When you’re craving: Extra moisture
Why it works: Water-based cream to hydrate, oil-based serum to seal it in.
How to use: Can be mixed together or applied in any order.
Extra tip: Apply moisturizer liberally but apply serum in layers to prevent greasiness.

Step 1: Clean and separate! Before recycling your Oat So Simple Water Cream, make sure the jar is rinsed and free of product.

Step 2: Investigate! The Oat So Simple jar is made from PET [1], which is completely recyclable and is the most recycled plastic worldwide. The cap, disc, and spatula are made from PP [5]. Not all recycling programs accept PP so we recommend checking with your local recycling.

Step 3: Recycle! If both type 1 and type 5 plastics are both recyclable in your area, we recommend just throwing the entire container in the recycling bin. The labels or glue can be recycled too, so no need to remove those.

Materials Used
Jar: PET [1]
Cap, spatula: PP [5]
Disc: HDPE [5]
Box: FSC paper and soy based inks

Featured Image

Count It on Two Hands

Oat So Simple is made with less than 9 ingredients: oat, water, 4 moisturizers, 2 skin emollients, 1 formula stabilizer, and 0 chemistry degrees needed to read them.

Count It on Two Hands

Oat So Simple is made with less than 9 ingredients: oat, water, 4 moisturizers, 2 skin emollients, 1 formula stabilizer, and 0 chemistry degrees needed to read them.

We Had One Job

Oat So Simple was the creation of 2,300+ community members, 3 years in the lab, and a whole lot of energy drinks. Together, we crafted the formula with the goal of being just a really good moisturizer. Not bad, huh?

Image 1

Looking for Something Long Term

Sure, morning hydration is fun but are they going to be there for you at the end of the day? Luckily, Oat So Simple has plant-derived Squalane and Trehalose to keep you sated and hydrated all day long.

Image 2

On Cloud 9

Oat So Simple has such an airy, featherweight texture that it instantly absorbs and makes itself right at home with your skin. It’s like dunking your face in a cloud.

SKINSTRUCTIONS

How to Use Your Moisturizer

Apply desired amount on clean, dry skin. Gently massage into the skin until fully absorbed. Layer on SPF daily and face oil as needed.

Exhibits A Through You

Sophia

Skin Concern: acne, dryness, sensitivity

Age: 18-24

“I've been using the Oat So Simple Water Cream for about a year now, ever since I found it in a YouTube review that was for people with acne prone skin. It's really refreshing in the morning and really calming and soothing at night. I wake up and my skin is definitely less irritated and my acne has not flared up.”

Brianna

Skin Concern: acne, dark spots, dryness

Age: 25-34

“I started using Oat So Simple Water Cream because my skin got completely compromised when I started using way too many acids... Between this moisturizer and the Great Barrier Relief, they completely reset my skin... Oat So Simple Water Cream is just the go-to whenever I need to reset and have my skin looking its best.”

Kendra

Skin Concern: acne, sensitivity

Age: 18-24

“I have been using the Oat So Simple Water Cream for about two to three years, ever since a junior in college. With all the stress, lack of sleep, and forgetting my skincare routine, all the moisturizers I would use wouldn't really work. My cousin told me about KraveBeauty and how their Oat So Simple Water Cream has very few ingredients and is very lightweight.”

Ally

Skin Concern: dullness, pores

Age: 18-24

“I really love the Oat So Simple Water Cream because it's universal and packed with emollients and simple ingredients. I would definitely recommend this to all of my friends because it fits all skin types. Plus, it just bursts onto your skin and it doesn't even feel like you're using a really heavy moisturizer in order for it to do the job.”

Real Customers, Honest Words

4.1
Rated 4.1 out of 5 stars
Based on 562 reviews
73%would recommend this product
Total 5 star reviews: 321 Total 4 star reviews: 81 Total 3 star reviews: 67 Total 2 star reviews: 61 Total 1 star reviews: 32
562 reviews
  • KC
    Kiera C.
    Verified Buyer
    I recommend this product
    Age Range 25 - 34
    Skin Concern Redness & Inflammation, Dryness, Uneven Texture
    What is your skin type? Dry
    What did you like about this product? Gentle, Noticeable Results, Hydrating
    Rated 5 out of 5 stars
    23 hours ago
    Love.

    I have very dry, easily irritated skin. Oatmeal calms my skin down and reduces redness. I've gone through two of these, it's the best daytime moisturizer I've ever tried (and I've tried a lot, both drug store and high end). It's not quite enough hydration by itself in winter, but I pair it with a thicker nighttime moisturizer and it's a perfect routine for my skin.

  • KH
    Kristin H.
    Verified Buyer
    I do not recommend this product
    Age Range 25 - 34
    Skin Concern Pores, Redness & Inflammation, Uneven Texture, Dryness, Dullness
    What is your skin type? Combination
    What did you like about this product? Gentle, Lightweight
    Rated 2 out of 5 stars
    3 days ago
    Wasn’t For Me

    I don’t know what I expected knowing that I have fairly dry skin. But this just didn’t work for my needs. I loved the light airy texture but after applying, my skin didn’t feel hydrated whatsoever. It almost just sat on top without being fully absorbed. I really hope Krave comes releases a different moisturizer more suitable for dry skin because i’ve loved the other products i’ve tried thus far.

    K Profile picture for KraveBeauty
    KraveBeauty
    Yesterday

    Hi Kristin, thank you for taking the time to leave us a review!

    We're so sorry to hear that our Oat So Simple Water Cream didn't give your skin the amount of moisture that it craved. - Please be on the lookout for an email from our Customer Care Team!

  • EW
    Emilie W.
    Verified Buyer
    I recommend this product
    Age Range 18 - 24
    Skin Concern Dryness, Sensitivity, Uneven Texture, Redness & Inflammation
    What is your skin type? Combination
    What did you like about this product? Nourishing, Hydrating, Lightweight, Layers Easily, Non-sticky
    Rated 5 out of 5 stars
    5 days ago
    Lightweight but hydrating

    I was concerned at first because my skin gets very dry, but I was pleasantly surprised by how hydrating this moisturizer is. It helps my face feel hydrated without feeling like my pores are clogged.

  • MB Profile picture for Mehak B.google logo
    Mehak B.
    Verified Buyer
    I recommend this product
    Age Range 18 - 24
    Skin Concern Acne, Oiliness, Dryness, Dullness, Sensitivity
    What is your skin type? Combination
    What did you like about this product? Hydrating, Gentle, Lightweight, Non-sticky, Layers Easily
    Rated 5 out of 5 stars
    6 days ago
    Oat so good👏🏻

    I live in Canada, still I am paying duties and all just to get Krave products. That says a lot about this brand. There is no single product that I don’t have or like from this brand.

    So glad I found this gem.

  • V
    Van
    I recommend this product
    Age Range 18 - 24
    Skin Concern Oiliness, Pores, Sensitivity
    What is your skin type? Oily
    What did you like about this product? Lightweight, Gentle, Hydrating
    Rated 5 out of 5 stars
    1 week ago
    Definitely would recommend!!!!!

    The best moisturizer ever, very lightweight.

Reviews LoadedReviews Added

Craving Something Else?